Case Study · Food and Beverage
Pino Yard
Surrounded by natural textures and pine wood aesthetics, Pino Yard invites you to relax, dine, sip, and unwind.
Project Overview
Pino Yard is a restaurant and café in Amman, Jordan that offers a curated dining experience blending international cuisine with a cozy, nature inspired atmosphere. The place features a thoughtfully designed space with pine wood aesthetics, open air charm, specialty coffee, artisanal drinks, and global dishes perfect for brunch, dinner, coffee meetups, or relaxed gatherings
Goals
- • Increase brand visibility and awareness.
- • Drive engagement on social media platforms (Instagram, Facebook).
- • Generate traffic to the website or landing pages.
Key Results
- • 20% increase in followers on social media platforms.
- • 15% increase in website traffic from social media campaigns.
What We Did
Content Strategy
Developed a comprehensive content plan targeting the right audience through engaging and relevant posts. The strategy focused on brand awareness and engagement across platforms like Instagram and Facebook, using a combination of organic and paid content to drive traffic and increase visibility.
Production & Reels
Produced high-quality, visually appealing Reels and videos to showcase the brand’s products/services. The content focused on capturing the essence of the brand with relatable and engaging visuals, using storytelling to create an emotional connection with the audience.
Performance & Optimization
Monitored campaign performance through analytics tools, tracking engagement, reach, and conversions. Regular optimization was done by adjusting targeting, content formats, and posting times to maximize results and improve ROI.