Case Study · Interior Designer

Kayali

Kayali partnered with Zero⁺ to create a refined and cohesive brand identity that blends modern design with effective media strategies, highlighting their expertise in interior design.

Social Media Management Content Creation Branding
Kayali

Project Overview

Kayali approached Zero⁺ to enhance their brand presence, combining a sophisticated brand identity with strategic media management. We developed a custom logo and visual assets that reflect their elegant, high-end design approach. Our team also crafted a tailored social media strategy, producing engaging content that showcases their projects. Additionally, The result was a strong, cohesive brand identity that effectively communicates Kayali's luxury interior design services to their target audience.

Kayali
Kayali
Kayali

Goals

  • • Build a strong brand identity for Kayali Interior Design.
  • • Position Kayali as a luxury design leader.
  • • Boost social media visibility, especially on Instagram.
  • • Highlight design process and successful projects.
  • • Enhance online presence with a new media strategy.

Key Results

  • • Launched a cohesive brand identity.
  • • Increased social media engagement by 40%.
  • • Grew social media following by 25%.
Kayali
Kayali
Kayali

What We Did

Content Strategy

Target Audience: High-end homeowners and real estate developers. Platforms: Focus on Instagram and Pinterest for visual appeal. Content: Showcase transformations, design process, and behind-the-scenes. Engagement: Interactive polls and design preference quizzes. Branding: Use client testimonials and case studies for trust-building.

Production & Reels

Video Reels: Show project transformations and time-lapses. Lifestyle Content: Feature Kayali's design philosophy and luxury elements. Behind-the-Scenes: Share design process highlights. Design Showcases: Highlight bespoke furniture and unique design details.

Performance & Optimization

Geo-Targeting: Focus ads on local high-net-worth areas. Analytics: Track engagement and adjust strategy accordingly. A/B Testing: Test ad creatives for optimal performance. Scheduling: Post during peak engagement times for target market.